
Patricia is a Swedish-French interior stylist, blogger and content creator living in the Scottish countryside. Always been deeply passionate about interior, food and travel, she started her Instagram account over 1 year ago, sharing the renovation of her house, and how to create a space (DIYstyle) that feels like a Mediterranean haven in the middle of the Scottish countryside, fashion and travelling exposé. Her home was featured in the final of the BBC show Scotland’s Home of the Year (2022) and she was the cover girl for Home Style Magazine October 2022.
Her style is inspired by her multicultural background and childhood memories of Italian tiles, French antiques and Scandinavian modernism - all of which brings a unique feature to the PatriciaRodi brand. She specialises in creating interactive content using reels and stills.
Patricia has grown to become an interior and fashion inspiration on Instagram and has been featured on the front cover of Home Style Magazine, and worked with brands such as Farrow & Ball, Laura Ashley, Etsy, Ben Lomond Gin, Sezane, Odd Molly, Juniqe and Sandgrens Clogs creating content, photography, video and product placement on her social channels.
Why work with me?
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Strong & personal relationship
As a fast-growing influencer, I have a personal and strong relationship with my followers, reaching over 1 million users on Instagram a week. One of the biggest strengths of my channels and brand is that I have put a lot of effort into building a strong relationship with my followers that is based on credibility and being genuine. This has resulted in a dedicated following base that engages with any content I create - be it for my customers or in a personal capacity.
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Beautiful, unique & engaging content
The strength of creating digital campaigns and digital content through my channels is that the content becomes alive and easily accessible for both my follower base and the reach beyond that. The fact that my followers always engage with and share the content and campaigns I produce, means that it has the possibility to grow exponentially and spread beyond.
I stand out from my competitors in that I have created my own way of taking pictures and editing. All content, be it stories, grid posts or reels, are always edited with the patriciarodi preset.
Instagram latest engagment stats
152K
Followers
Locations
UK (30.6%); US (26.1%); Sweden (20.1%); Norway (8.4%)
25-39
Top age range
93.2%
Women
6.7%
Men
11.14%
Average engagement rate (reel & post)
1.2M
Accounts reached / 30 days
127.1K
Accounts engaged / 30 days
Portfolio
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Farrow & Ball
CONTENT CREATION, PHOTOGRAPHY & PRODUCT PLACEMENT
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Etsy
CURATED COLLECTION & CONTENT CREATION
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Laura Ashley
CONTENT CREATION, PHOTOGRAPHY & PRODUCT PLACEMENT
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Ben Lomond Gin
Featured in the Ben Lomond Gin campaign Adventurous Spirit
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Kip Hideaways
TRAVEL PHOTOGRAPHY - REVIEWING & PHOTOGRAPHING BOUTIQUE RENTALS & PRODUCT PLACEMENT
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Sezane
PHOTOGRAPHY & PRODUCT PLACEMENT OF CLOTHING
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Odd Molly
STYLING, PRODUCT PLACEMENT, CONTENT CREATION & PHOTOGRAPHY OF CLOTHING
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Almond Breeze
PRODUCT PLACEMENT, CONTENT CREATION & PHOTOGRAPHY
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British Glass
CONTENT CREATION, PHOTOGRAPHY, PRODUCT PLACEMENT & MEDIA INTERVIEWS
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Narchie
CURATED COLLECTION, INTERVIEW, CONTENT CREATION, PRODUCT PLACEMENT & PHOTOGRAPHY OF VINTAGE HOMEWARE ITEMS
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Simple Retro
CONTENT CREATION, VIDEOGRAPHY & PRODUCT PLACEMENT OF CLOTHING ITEMS
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JUNIQE
PRODUCT PLACEMENT, CONTENT CREATION & PHOTOGRAPHY
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Photowall
CONTENT CREATION, PHOTOGRAPHY & PRODUCT PLACEMENT
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Kuishi
CONTENT CREATION & VIDEOGRAPHY OF SUSTAINABLE REFILLABLE DISPENSERS
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Rihoas
CONTENT CREATION, VIDEOGRAPHY & PRODUCT PLACEMENT OF CLOTHING
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Midnatt Official
PRODUCT PLACEMENT, CONTENT CREATION & PHOTOGRAPHY
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Interlude candles
CONTENT CREATION & PHOTOGRAPHY
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Strömshaga
PRODUCT PLACEMENT, CONTENT CREATION & PHOTOGRAPHY
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Barelou Official
STYLING, PHOTOGRAPHY & PRODUCT PLACEMENT
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Blomverket
CONTENT CREATION & PHOTOGRAPHY
As seen in
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BBC - Scotland's Home of the Year (2022)
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Sunday Post
Feature and interview in the Sunday Post re BBC Scotland’s Home of the Year
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The Daily Mail
Feature in the Daily Mail re BBC Scotland’s Home of the Year
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Min Mote
Feature and interview in ‘Min interioer stil’ - Norway’s largest fashion magazine and site, with 55.5K followers on Instagram.
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CHIC + COSY
5-page spread in the December edition of the French Interior magazine CHIC + COSY
Patricia’s Instagram
Contact Patricia
patriciarodi@gmail.com
+447752907370
